What are some of the fundamentals to look for in right-sized packaging?
PROTECTION: First is that it protects your product, smaller packaging volume should not sacrifice product protection. Product damage and returned can negate the cost savings of smaller packaging.
MATERIALS: Specifying the right materials to endure the rigors of transit from factory to store and to the home. Package integrity that still retains its attractiveness goes a long way for your brand.
GRAPHICS: Ensuring that there is still enough room on the packaging for your brand. Your brand image is important, not enough space can be a detriment.
EXPERTISE: There are a number of other innovations that YFYJupiter can show you so please reach out to us to right-size your packaging!